Technology Is Increasingly Gaining Significance

in all living environments. Also the accessibility of your target groups is changing. Personal contact and telephone are increasingly substituted by virtual communication channels that are available everywhere. Boundaries between professional and private life are increasingly becoming blurred. This also allows a greater closeness than before.

We market researchers make use of this trend and develop survey apps, corresponding panels and offer our online surveys in hybrid mode – i.e. conventional (via PC/Laptop) and mobile (via smartphones).

We have completely digitized the process of registering for our events (whether face to face or virtual) with the help of MS Bookings. This is for the convenience of our respondents and to increase our own efficiency.

Our study approaches are available both online and offline.

With our proven emOnline-Groups we rely on state-of-the-art technology. We use separate channels for audio and video transmission to ensure a redundant, fail-safe system.

With the emOnline-Groups we discuss with target groups that are otherwise difficult to reach – even in exceptional situations with limited opportunities to participate in face-to-face events.

emChat, our highly developed online chat tool, is particularly suitable for digitally affine target groups and/or if many quantitative elements such as ratings are to be recorded.

With our video sales call tests, we help our customers to perfect their virtual sales calls. We provide technical and organizational support for real sales video calls and then analyze them to optimize content and flow for video calls.

We are constantly searching for new technology that can make our services more perfect: Currently we are testing the use of virtual reality devices and augmented reality solutions for market research and marketing.

“A person with a new idea is a crank until the idea succeeds.” – Mark Twain